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19 October 2020updated 05 Aug 2021 9:49am

Can the BBC survive in an age of fracture?

If audiences are prone to believing conspiracy theories, a public service broadcaster needs new strategies to ensure it reaches them with the truth. 

By Peter Pomerantsev

BBC Broadcasting House on January 29, 2020 in London. (Photo By Getty Images)

In his autobiography Into the Wind (1949), Lord Reith, the first director-general of the BBC, describes the corporation’s original mission to connect and inform every corner of the country, and beyond. The public broadcaster, he wrote, was about

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